Cutting Through the Noise to Sell More Books

Are You An Aspiring Or Published Author?

If so, you likely have experienced the challenge of how to reach more people with your work. Online spaces are noisy. With so many options for investing your time and money to market your book, you may be wondering what the most effective approaches are. You want to know how to reach your desired audiences. You want to cut through the noise to get more results.

This workshop is ideal if you are:

• A new author, preparing to launch your first book, or
• A seasoned author, interested in learning state-of-the-art practices for drawing more attention—and readers—to your books.

This 2-day virtual event offers in-the-trenches strategies and approaches to help you reach your goals. Learn how to:

• Identify your target audience and hone your message
• Use TikTok effectively and evaluate if it’s the right platform for you
• Connect with your community in meaningful ways
• Establish yourself as a brand worth recognizing
• Sell more books through podcasting and public speaking

What you get with registration:

• 13 classes taught by 24 leading experts in marketing, publicity, and branding
• Access to the recordings of all the sessions for three months following the workshop.
• Over 4 hours of collaborative discussions and small group interactions over a two-day period.

Why our workshop is different than others out there:

• We focus exclusively on nonfiction. Most writing and book marketing workshops tailor to both fiction and nonfiction authors. We focus specifically on how to market nonfiction books with a message: books on business innovation, personal development, social change, and organizational improvement.
• We focus on published or signed authors. Many workshops focus heavily on the process of getting published (query letters, pitches, etc.) and not on what you need to do after you’re published to sell more books, grow awareness, and make the lasting impact you want your message to make.
• We’re online but still interactive. Forget the hassle of travel, hotel lodging, parking, and meals. But also forget staring at a pre-recorded video series. Our workshop is packed with time to discuss ideas in small groups, brainstorm, and receive feedback, so that by the time the workshop is over, you have an actionable plan for how to cut through the noise to sell your book, to your target audience, in your way.
• We offer a network of support. BK Authors is a close-knit group with activities year-round. At our workshop, you can develop friendships with other authors who can help hold you accountable and actively support your book marketing efforts.

REGISTRATION IS CLOSED. PURCHASE WORKSHOP VIDEOS.

Click here to purchase 2022 workshop videos (coming soon)

Interested in your company sponsoring our event? See information on sponsorship opportunities.