A three-day online workshop to help you engage your existing network, reach new readers, earn media attention, and reach thousands of people with your book.
Gather with us on October 9–12, 2026, at the Marianist Retreat Center in St. Louis for four days of connection, learning, and discovery. Registration is open!
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When was the last time you experienced the sheer joy of writing? Improvisational writing is designed to take the work out of writing, leaving only the delight of creativity. Each 2- or 3-minute exercise starts with a common prompt, and then everyone starts writing without paying attention to grammar, spelling, punctuation, logic, or all the other “rules” that have been used to take the fun out of writing. The BK Author group invites you to a series of no-cost Zoom-based sessions, designed to make writing fun again.
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The annual BK Author Retreat gatherings our author community together for several days of conversations, connections, and renewal. Our 2026 Retreat will be October 9–12, 2026, at the Marianist Retreat Center in St. Louis. Learn More
Get to know the BK authors in your area! If you live in a metro area and are interested in organizing a simple gathering of authors (e.g. a dinner, evening social, etc.), reach out to us at [email protected] to get a list of the authors in your area.
A virtual webinar series designed to generate support among our author community for upcoming Berrett-Koehler book releases. See upcoming dates
AI can be a writer’s best ally—or biggest headache. Some authors are using it brilliantly for writing and research, while others are tripping over its blind spots or blurring ethical lines.
Learn from Rebecca Bultsma, nationally recognized speaker, consultant, and AI research expert, alongside your favorite cranky-pants editorial curmudgeon Jeevan, for five sharp lessons on how to make AI work for you—not against you.
Continue Reading Five Ways to Use AI to Aid Your Writing—The Right Way
No one can edit their own book, but there are seven simple strategies for better ensuring you do the right prep to get the best feedback, resulting in a stronger work.
Ever since that childhood debacle with the lemonade stand, there are plenty of nonfiction authors and to-be authors who hate the idea of self-promotion and marketing, so what should they do?
Continue Reading Marketing for Authors (and Authors To-Be) Who Hate Marketing
All nonfiction book proposals ask for the same basic bits of information, but what are publishers really looking for? What are the words, commitments, and things that make them sit up and take notice and what makes for a damn good proposal? In this webinar on September 10, 2025, Jeevan Sivasubramaniam (who has reviewed, no…
Continue Reading What Publishers Really Want to See in Your Book Proposal (But Won’t Tell You)
Agents can figure out if your book will sell, refine your proposal, introduce your book to the editors that are the best fit, and help you ensure you get a fair contract. They can’t work miracles.
Is AI the end of book publishing and authors as we know it? This conversation features Jeevan Sivasubramaniam, VP of Editorial at Berrett-Koehler Publishers, and Thad McIlroy, a published author and journalist, founding partner of Publishing Technology Partners, a contributing editor to Publishers Weekly, a board member at Johns Hopkins Press, and the principal of The Future of Publishing.
Continue Reading Threat, Benefit, or Both? What AI Means for Your Book and the Publishing Industry
Email gets much higher engagement than any social media site. You own your email list. Email isn’t going anywhere. It’s one of the last link-friendly platforms. Etc.
Continue Reading 8 Reasons Why Email Is Your Most Valuable Marketing Asset
Is writing a business book worth it?
A survey of 301 nonfiction authors found that although business books rarely resulted in high royalties, the books boosted the authors’ credibility and visibility, leading to sizable increases in speaking, workshops, consulting, and other sources of revenue and impact.
Continue Reading What Is the Return on Investment (ROI) of Writing a Nonfiction Book?
Build an email list of people who value your work. Then get people to that list through consistently putting out valuable content through 2-3 channels.
Continue Reading A Tried-and-True Formula for Effective Book Marketing
The number one reason employees stay or leave is how much they trust their immediate supervisor, not company-wide programs or benefits.
Continue Reading Targeting Turnover: A Fresh Ink Interview with Dick Finnegan
Damian Goldvarg’s new book “Lead with a Coaching Mindset” applies the 8 core competencies from the International Coach Federation to leadership. These include: ethical standards, coaching mindset, building relationships, trust, presence, communication (listening), creating awareness, and implementing learning.
Continue Reading How to lead with a coaching mindset: A Fresh Ink interview with Damian Goldvarg
The 2024 BK Authors retreat was a meaningful and powerful event that met and exceeded expectations. The combination of Idyllic surroundings, perfect sunshine, and polite, interesting, and friendly companions made for an unforgettable experience.
