Speaking to Sell More Books
You poured so much into writing your book. How do you get that book out into the hands of readers? Learn how presentations—including virtual and live keynotes, workshops, short talks, interviews, and panels—are all strategies for sharing your ideas and selling books.
Key Objectives
- Learn how to adapt your book’s content to presentations
- Discuss creative ways to bundle your books into gigs.
- Learn how to engage audiences with your book’s content.
Description
This session will focus on how speaking is the key strategy to sell books and earn income from your ideas. We will discuss how to pull out the key themes from your book and how to make your presentations come alive with stories and examples. Some techniques on how to engage live and virtual audiences will be shared. We also will address how to find those speaking opportunities and sharpen your speaking skills, leading to referrals.
Presenter Jennifer B. Kahnweiler
Jennifer B. Kahnweiler is a bestselling author and one of the leading speakers on introverts in the workplace. Her pioneering books, The Introverted Leader, Quiet Influence, The Genius of Opposites, and Creating Introvert-Friendly Workplaces have been translated into 18 languages. The Introverted Leader was named one of the top 5 business books by The Shanghai Daily. Jennifer has partnered with leading organizations like Amazon, Merck, Kimberly Clark, NASA, Bosch, and the US Centers for Disease Control. She has delivered keynotes from Singapore to Spain. Her engaging presentations to diverse audiences blend research with provocative examples and practical tools. Jennifer has been featured in The Wall Street Journal, Forbes, and The New York Times and has appeared as a guest on over 100 podcasts. Jennifer holds the Certified Speaking Professional designation, awarded to a small percentage of speakers.