List Building Made Easy: Get Results from Other People’s Lists
Marc has used this successful email list-building strategy with hundreds of clients. The strategy involves using other people's email lists to get leads for life and better conversions. By finding experts in a market, inviting them to do an interview, and compiling the interviews into a video series, Marc has been able to build email lists from scratch and convert them into buyers. This strategy is better than other list-building techniques that require a lot of time, money, or expertise.
Key Objectives
- List-building strategy using partners’ lists.
- Identifying experts in a specific market to conduct interviews.
- Using video series as a lead magnet to grow an email list.
- Convert leads into buyers by building authority and trust through the transfer of authority from the experts.
Description
You’ll learn how to get experts in your market to send you subscribers and promote your brand to their audience. This is a valuable skill to have, as having other experts in your field promote your brand can greatly increase your reach and credibility.
First, we will discuss the process to find the right experts in your market and how to look for people who have a strong following, who have a good reputation, and who align with your brand values. Once you have identified these experts, I’ll show you how to reach out to them and make a connection.
In the next step, we will discuss how to craft a message that will convince the experts to promote you to their audience. Your message should be clear, concise, and compelling. You need to explain why it’s in their best interest to promote you and how their audience will benefit from your expert series.
Finally, I’ll show you how to create an easy two-page funnel to promote your expert series.
Presenter Marc Evans
Marc Evans is a highly sought-after business coach and trainer. He has coached over 1,000 entrepreneurs and worked with the top marketers in the industry. Through his company ZaZo Marketing, established in 2005, Marc has built hundreds of thousands of email subscriber lists and saved clients countless hours of frustration by clearing roadblocks for their business by finding specific gaps in their sales processes that have increased their profits 10-fold. While success has followed Marc in the industry, it’s not what separates him. What separates him is his passion for helping people have a clear step-by-step plan to grow their businesses. Learn more at zazomarketing.com or connect at linkedin.com/in/marcevans31